The successful Salwa Boulahjoul Idrissi Akhannouch, businesswoman and wife of Moroccan Prime Minister Aziz Akhannouch, will expand her business and start working in the hospitality, business management and medical equipment trade sectors.
As reported by Maghreb Intelligence, the Moroccan businesswoman, president and founder of the Aksal group, created a new company, AKS Mode, on 14 June, which was registered in the Casablanca Trade Register on 31 July 2023.
AKS Mode has a single shareholder, Akhannouch, and a share capital of 100,000 dirhams. This new company specialises in the hotel and catering industry, fast food and the purchase, creation and management of businesses in this sector.
In addition to these activities, it will also be involved in the purchase, sale, import and export of clothing for both genders, as well as the trade in beauty and personal care products. AKS Mode will also be authorised to trade in medical equipment.
Salwa Akhannouch has been on Forbes magazine's list of the 100 most influential women for several years now. The wife of the Moroccan Prime Minister is also among Africa's top retail billionaires, according to a list published by Billionaires Africa last August.
🇲🇦💰|Salwa Boulahjoul Idrissi Akhannouch, célèbre femme d’affaires et épouse du chef du gouvernement marocain.— Moroccan History 🇲🇦۞ (@MoroccanSories) September 22, 2023
La PDG du groupe Aksal a en effet créé AKS Mode
Spécialisée en restauration, restauration rapide, achat, création et gestion de fonds de commerce dans la restauration. pic.twitter.com/JFz5Fwn3mo
Salwa started her business by creating the Aksal Group in 2004. Under her leadership, the company has secured exclusive franchise rights for 45 world-renowned brands in Morocco, making luxury accessible to the local market.
Moreover, in 2011, the Moroccan businesswoman opened the Morocco Mall, a sprawling 10-hectare shopping and entertainment complex that boosted Morocco's retail sector and contributed significantly to tourism revenues.